Featured in Retail Beauty.
The latest innovations in the field of sustainability and more.
Cosmetic packaging is very unique. Not only does it house things from eyeshadow pallets to lipstick tubes, it also protects the products from spoilage and from being contaminated by the elements. And what is more, it has to be aesthetically pleasing. Albéa, KDC/One, SGB Packaging and WWP Beauty are key US companies dedicated to beauty packaging. What are their latest innovations in the field of sustainability? And how did they cope with the effects of the Covid-19 pandemic in 2020? An update on these leading companies in the US was made possible thanks to a series of virtual press conferences organized by JYB Conseils.
Summary below:
With their two state-of-the-art, wholly owned in-house manufacturing facilities, WWP Beauty provides full-service of formula, packaging and accessories for the global beauty industry. They acquired Cosmetic Design Group in 2019, and fully integrated them to form WWP Beauty by the end of 2020. They also opened their EMEA office in Paris, France and their APAC office in Shanghai, China.